Beyond the World Cup: How Internal Communications Turns a Moment into a Movement
A conversation with U.S. Soccer’s Alicia McNease on connecting employees to the Federation’s mission and sustaining engagement beyond the World Cup.
Organized byThis event has ended
Held on 20 October 2026
Online
$20 members / $25 nonmembers
What to expect
Alicia McNease will discuss how U.S. Soccer’s newly established internal communications function is building connections between employees and the Federation’s mission. The conversation covers organizational culture, aligning teams around a shared principle of always being in service to the game, and helping employees become advocates for the mission, with practical insights and real-world examples.
Led by
Alicia McNease
Director of Internal Communications
U.S. Soccer Federation
Led by
Selected speakers
Before you book
Registrations are nonrefundable. Substitutions are allowed without a fee by contacting the organizer.