Internal Communications Strategies to Connect Frontline Employees Virtual Conference
A two-day virtual conference on reaching frontline employees, with workshops on preparing managers for change and sessions on channel choices, measurement and employee feedback.
Organized byThis event has ended
Held on 20 October 2026
Online
Paid
What to expect
The first day focuses on managers and the channels frontline employees use. Shea Sullivan (Comms at Work) leads a workshop on culture change, including audits, manager tools and feedback mechanisms. Erin Abbey (Abbey Communications Group) follows with building the manager cascade before a change announcement, from clarifying the reason for change to preparing managers for conversations about personal impact. A panel compares huddles, apps, signage, email, texts and bulletin boards, including channels that have failed to reach employees.
The second day covers managers as a trusted channel, measuring frontline reach and prioritizing messages. Jen Page’s (HCA Healthcare) session considers how to distinguish critical information from useful updates and lower-priority messages, then choose their timing, frequency and channels. A closing panel explores how surveys, focus groups, manager conversations and informal feedback lead to changes in communication. The live programme includes discussion and Q&A.
Led by
Selected speakers
Before you book
Team, government/nonprofit and alumni discounts are available through ALI. Only one code may be used per registration; discounts must be applied when booking and cannot be added afterwards. Payment is due two weeks before the event; unpaid bookings then require a credit-card hold, training form or purchase order. Virtual registrations are non-refundable. Substitutions and transfers to another ALI event are permitted. Registrants receive the recording, presentations and event materials after the event and may share the recording with a team member. The personal Zoom link arrives on registration. ALI may change the programme or speakers; if it cancels the programme, its liability is limited to refunding the programme fee.
