All Things IC
How to write an internal communication strategy
An on-demand All Things IC masterclass with workbooks and guided exercises for writing an internal communication strategy.
- Study
On demand
Self-paced- Duration
12 months
Individual access- Fee
£799
Tax included
What the course covers
The course is designed for internal communication professionals at different stages, whether writing a first strategy or revisiting an existing approach. Rachel Miller guides learners through her MILLER Framework, with workbooks, videos, quizzes and prompts to help them write their own strategy.
It begins with the purpose of internal communication and an assessment of the organisation’s current position. The later chapters cover writing a vision and objectives, using organisational insights, planning channels and mapping stakeholders, and the roles of leaders and managers.
The course also covers measurement and KPIs, revising the strategy, and what to consider when putting it into action. The final assessment section includes a quiz and a course badge.
Before you book
The £799 price includes tax and is for one person. Access lasts 12 months from purchase. The £999 VIP option adds two assignments submitted to Rachel for personalised feedback. The provider asks people with multiple team members to contact them about options.
The provider’s refund terms restrict refunds after downloading or accessing materials and use two different descriptions of the deadline. Check the applicable terms with All Things IC before buying. Some countries and cards face payment restrictions; contact the provider if this affects you.
