The work

The Senior Manager develops communications strategies for business initiatives and works with HR and senior business leaders to create and deliver plans for commercial and corporate objectives. The role oversees the annual internal communications editorial calendar and works with Commercial Excellence on the capacity calendar and commercial operations communications.

The Senior Manager partners with the Director on internal communications governance and ExCo communications strategy, developing executive messages, announcements, videos, newsletters, presentations, campaigns and communication toolkits. The role makes complex business information clear for different employee audiences and finds stories that reflect the organisation’s culture, values and priorities.

The Senior Manager leads the day-to-day strategy, optimisation and governance of channels including the intranet, email newsletters, video platform, VivaEngage and digital signage. The role sets the channel mix, timing and audience segmentation, and maintains channel publishing calendars. The Senior Manager also establishes and implements metrics to measure effectiveness, using engagement data, analytics and employee feedback to improve channels, formats and content strategy.

The role also leads enterprise-wide campaigns from planning through delivery, working with the Assistant Manager on visual assets, events and employee engagement initiatives.

Requirements

• Excellent writing and editing skills, attention to detail and event management skills.
• Expert Microsoft Office skills, particularly PowerPoint, Excel and Outlook.
• Analytical and visualisation skills, including communicating substantial information clearly through presentations and reports.
• An entrepreneurial and resourceful approach, self-sufficiency in a small team, and maturity when working with executives and handling confidential information.
• An active interest in the luxury industry and competitive landscape.

Preferred qualifications

Seven or more years of experience is preferred.